Client: Private Money Lender (lead generation)

Goal: Get as many leads as possible for under $40.

Platform: Google Ads (Adwords)

What we did:
We started working on the campaign in mid-February 2017. The client wanted to get as many leads as possible under $40 and spend between $8,000 – $9,000 a month. They were struggling getting consistency with their campaign. After a full month of implementing our strategy, we were able to meet their goals for three months and running. NOTE: They had a website issue in April that required us to pause the campaigns for part of the month, thus the drop in conversions.