Google Ads For Lawyers

Get More Leads | Win More Cases

 

 

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Machine Learning + Human Expertise

Some PPC agencies rely too heavily on pure automation. They take the "set it and forget it" approach. This can cause problems and tends to lead to accounts being neglected. We take an active approach. We leverage our PPC expertise along with machine learning and smart algorithm-based bidding and testing. This is how you will get the absolutely best results from your campaigns.

Legal PPC Expertise @ Lower Cost

Large PPC Agencies have lots of overhead costs and employees to pay. To cover these big expenses and make a profit, they have to trickle these costs down to you.

We don’t. That’s why we can offer you expert legal PPC services at a lower cost.

Maximize Your Budget

PPC for lawyers is getting more expensive every year. It is important to be very efficient with your budget. We take proactive measures to ensure your ads only show to your targeted audience.

We optimize your budget to focus on the keywords that bring you new clients. Every dollar counts and we understand this.

Intake Analysis

Most PPC agencies don't offer this analysis. Often overlooked, a poor intake process can cost you money. 

We analyze the keywords that generate calls. We analyze the time(s) of day that produce the best calls. We can identify areas of opportunity where you can improve your process. This value-added service can get you even more clients.

 
Growmeo was excellent. They were able to really increase our leads at a time we needed it most. If you need to improve your PPC, give them a shot.
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Chris Denmon | Denmon Law Firm
Growmeo was great to work with as I got off the ground with a few of my AdWords clients, they were flexible with schedule and communication. Very knowledgeable in all aspects of what I was looking for.
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Brent Winterton | Guild Media Group

See Client Success Stories

Google Ad results

Client: Employment Attorney

Goal: Increase monthly leads

What we did: We started running Adwords for this law firm in March 2018. The client wanted us to grow the monthly lead volume. They were stuck getting roughly 20 leads a month and were willing to increase budget if they could increase leads at a similar CPA.

We were able to consistently get them over 100 leads a month after a few months of management.

law firm google adwords results

Client: Auto Accident Law Firm

Goal: Get leads consistently under $300 and increase monthly leads.

What we did: We started working on the campaign in February 2018. The client wanted to get leads under $300 to begin with.  The next step was to then start increasing leads while maintaining their CPA targets. They were struggling getting consistency with their campaign. After a full month of implementing our Google Ads strategy, we were able to get costs down. We then began testing various ways to slowly increase their monthly lead volume.

attorney adwords case study

Client: Bankruptcy Attorney

Goal: Reduce cost per lead and increase leads  

What we did: We started working on the campaign in November 2017. We were tasked with re-organizing their campaign to initially bring down the cost per lead. Once we got the cost down and removed the wasted ad spend, we began to implement a strategy to increase leads. As you can see, we were able to reduce the cost per lead from the $250 - $400 range to roughly $50 - $55. We also increased conversions from a couple dozen to about a 200 monthly average.

google ads for attorney

Client: Divorce Attorney

Goal: Reduce cost per lead and increase leads

What we did: We started working on the campaign in November 2017. The client wanted to first get leads down below $100 and reduce monthly spend util we could do this. Once we were able to establish this, they wanted to begin to increase spend and see if we could reduce CPA down closer to $80.  With some sound cost control strategies, testing (and more testing), data analysis and bid management, we were able to achieve the clients objectives and increase their case load substantially.

google ads for lawyer case study

Client: Divorce Lawyer

Goal: Grow campaign and decrease cost per lead

What we did: We started managing Google Ads for this lawyer in August 2017. The first goal was to grow the campaign and increase leads, which we were able to do right away.  The next step was to then start reducing the cost per lead.  After several months of testing we were able to get the cost per lead down and substantially increase their monthly lead volume.