Transcript: What is the ad schedule in Google Ads? An ad schedule is a feature that allows you to specify particular days and hours of the week for your ads to run. And you can adjust these time periods, and we’ll go over that. By default, Google runs ads 24/7, 7 days a week. So, … Read more
Transcript: Location Targeting So, what are location settings in Google Ads? Location targeting settings control who can see your ads based on geography and how Google decides someone is in that location. You’re not just choosing where your ads show. You’re choosing intent versus where they’re physically located. For most local businesses, this is how … Read more
Transcript: Hey there, it’s Nick with GrowMeo. In this video, I’m going to go over Google Ads site links, why you should use them, and how to add them to your ads. Let’s get started. So, what are site link extensions? They are additional links you can add to your ads. They’re clickable, meaning you … Read more
Transcript: Hey everyone, it’s Nick with Growmeo. In this video, I’m going to cover what Google Ads callout extensions are, why you should use them, and how to add them to your ads. Let’s get started. So, what are callout extensions? They are bits of additional text you can add to your ads. They’re non-clickable, … Read more
Transcript: Hey, it’s Nick with Growmeo. In this video, I’m going to go over Google Ads image extensions, why you should use them, and how to add them to your ads. Let’s get started. So, what are image extensions? Image extensions allow you to show an image along with your text ads. These should not … Read more
What Are Negative Keywords? When you setup a Search campaign, you use keywords in Google Ads for targeting. You pick keywords you think your target audience would type into Google search so you can show them ads. If you sell shoes for women, then you might want to use keywords such as “women’s running shoes” … Read more
Transcript How To Change Manual CPC Bidding Hey everyone, it’s Nick with Growmeo Marketing. In this video, I’m going to show you how to change your bid strategy in Google Ads. I’m going to show you the different bid types and I’ll show you how to change it at the campaign ad group and keyword … Read more
Alright, in this video I’m going to show you how to set up a couple conversions in Google Tag Manager. I’ve already installed Google Tag Manager on this website, so this video won’t be about installing Google Tag Manager, but setting up two typical lead types that you will get in lead gen. This happens … Read more