Medical Specialist

case study

Decreased Cost Per Lead By 64%. Increased Leads By 173%

Client: Medical Specialist

Goal: Main goal was to reduce their cost per lead and make better use of budget

Platform: Google Ads

When we started: April 2020

What we did: Initially, we spent time reducing wasted ad spend and finding ways to better utilize the budget as this account was wasting alot of money in areas that were not producing results. We also worked on testing new ads and improving their bidding strategy. By June we were able to reduce the cost per lead and double lead volume.