Meet The Google Twins – Relevancy and Authority
Relevancy and Authority have played a key role in understand how Google’s search engine works. It also is important for understanding SEO.
Setup Custom Ad Scheduling in Google Ads
Did you know that by default, your Adwords ads will run 24/7, 365 days a year? For some of you, that may be just fine. But, for others it just is not necessary and may be a recipe for wasted ad spend.
Some Thoughts On Where Search May Be Going
The online world is ever-changing and doing so at a rapid pace. For businesses looking to grow online, it is important to understand how best to navigate this online world and create strategic partnernships with those who can help you achieve your goals.
Google Mobilegeddon Updates
I thought a good resource guide for Google’s new “mobile-friendly” update was in order. The importance of having a mobile-friendly website cannot be understated.
Google Changes URLs in Search Results Pages
Google recently announced a change in how URLs will be displayed I mobile search results.
AdWords to Require Phone Verification
Back in 2011, Google announced a fantastic new feature called Call Extensions. Since this announcement, call extensions have become a staple feature utilized by many AdWords advertisers.